BUS-32303 credit hours

Advertising

Business and Administration · 3 hrs Lecture

Offered: Every Year

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BUS-3230 prerequisites

6 courses appear in this chain, up to 3 levels deep. 3 are needed whichever route you take: BUS-1201BUS-1202BUS-2210

Part of this course's requisite text couldn't be parsed into structure, so the chain below may be incomplete. The full wording is under “Requisite courses”.

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all of

BUS-2210Fundamentals of Marketingmin C+

all of

all of

BUS-1201Introduction to Business I

any one of

Pre-Calculus Mathematics 40S

Applied Mathematics 40S

equivalent

BUS-1202Introduction to Business II

any one of

Pre-Calculus Mathematics 40S

Applied Mathematics 40S

equivalent

both with a minimum grade of C+

any one of

ECON-1201Quantitative Methods for Economics and Business

any one of

Pre-Calculus Math 40S

Applied Math 40S

an equivalent course

MATH-1301Applied Mathematics for Business & Administration

any one of

Applied Mathematics 40S

Precalculus Mathematics 40S

MATH-0042Mathematics Access II

any one of

A minimum grade of 65% in Pre-Calculus 30S

a minimum grade of C+ in MATH-0041

permission of the Department Chair

course with a minimum grade of C+

all of

students must have met their academic writing requirement with a minimum grade of C+

or exemption

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Taking BUS-3230 is a prerequisite for 1 course directly.

Description

This course provides students with a thorough understanding of advertising/sales promotion principles and methods. Topics include the role of advertising agencies; the function and benefits of advertising and sales promotion for business and other institutions, including not-for-profits; and the economic, social, legal, and ethical responsibilities which attend mass communication with the public.

Requisite courses

BUS-2210(3) with a minimum grade of C+ [prerequisite(s)]; and students must have met their academic writing requirement with a minimum grade of C+ (or exemption) [prerequisite(s)].

Lecture

From the 2026-27 undergraduate calendar. Always verify details on WebAdvisor or with an academic advisor before registering.